The Ferrari Purosangue, the brand’s first four-door model, has finally touched down in India, with the first customer deliveries having recently taken place. With that, we now know the India price for the first Ferrari SUV and it’s Rs 10.5 crore, ex-showroom India.
Ferrari Purosangue India price includes some options
That price, however, is not for a barebones Purosangue, as the Italian marque does include a basic loadout of features for Indian customers. These include commonly specced things like Ferrari shields on the flanks, upgraded wheels, painted brake calipers, contrast stitching for the interior and suspension lift function, which on the Purosangue, is on both axles, not just the front. The Ferrari Purosangue is available with 8 standard colours – black, blue, yellow, white, grey and of course, three reds. However, you can delve into Ferrari’s catalogue for dozens more possibilities.
Ferrari Purosangue price increase for future bookings
While the Rs 10.5 crore price is substantial, it is only going to go up from here. While the order books are closed all the way into 2026, once they open, potential Purosangue owners can expect a price hike as high as a whopping 20 percent. That, however, is unlikely to deter those in queue who, sources tell us, are more than willing to wait for allocations to reopen. Incidentally, orders of existing Ferrari customers will be fulfilled first, while first timers to the brand will get their deliveries further down the line.
Ferrari Purosangue V12 engine is its USP
Though Ferrari has such powertrains in its portfolio, the Purosangue does not use modern hybrid tech, nor even a twin-turbocharged V8 (as is the norm for super SUVs from Lamborghini, Aston Martin, Mercedes AMG, BMW M and Porsche), but the powertrain it does offer is arguably even more enticing. The brand’s naturally aspirated 6.5-litre V12 is unique among SUVs and in the Purosangue produces 725hp and 716Nm, making it the most powerful SUV around. It’s also said to be the biggest draw for customers, more so even than the practicality and ground clearance of the crossover body style.